Erin Pratt Made in 72

A relatable thought-leader in the employee to entrepreneur space who lives with intuition and intention.

  • Date:
    August 5, 2024
  • Client:
    Erin Pratt
  • Category:
    72-Hour Brand Refresh
    ,

Erin Pratt Made in 72

The Erin Pratt brand gives the feeling that life should be filled with simple joys. What drives the brand is fulfilling one’s life purpose through the work we do. By authentically sharing through story, courses, and more, the brand is seen as a resource for people like Erin who also are determined, grounded dreamers.

The brand’s personality:

  • Grounded
  • Spiritual 
  • Honest
  • Friendly
  • Resourceful

Key Deliverables

1. Brand Messaging Refinement

  • Developed a clear, relatable narrative that communicates Erin’s qualified coaching courses and her award-winning website design expertise.
  • Articulated a tone of voice that is both gentle and artsy, while remaining enthusiastic and motivating others to live on purpose

2. Logo Update

  • Redesigned the logo to embody Erin’s vision of life’s simple joys.
  • Achieved a balance of creativity and depth, ensuring the logo feels approachable yet professional.
  • Ensured scalability and adaptability for use across digital and print platforms.
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Contact

What are you dreaming up?

Moonshine St. 14/05 Chelsea, London, UK
info@email.com
00 (123) 456 78 90

We’d love to hear what you’re working on and how we can help bring it to life—big ideas, baby steps, or anything in between.

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